Maxfashion Blog

So Subtle, Yet so Festive!

Blogger Santoshi Shetty prefers subtle sophistication for the festive season. A charming white anarkali with mirror work detailing, is paired with a quirky fish print palazzos in royal blue. The whole offset by comfortable flats. The best part about such silhouettes which speak of easy elegance is that you may accessorise with chunky, eye-catching jewellery. Take cues from this style influencer's sartorial inclinations, and create your own ensembles from Max Fashion’s Festive Line. As Santoshi points out, the USP of the festive collection is its versatility.

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Fusion Style for Diwali

As Navratri and Durga Puja conclude, it’s time to start prepping for the next big festival of the season. Diwali is celebrated across the length and breadth of the country, as every region honours its own rituals and traditions. But this festival isn’t just about devotion – it also calls for merriment with family and friends. With party invitations lining up, deciding what to wear is just as important as shopping for lamps and firecrackers this season. We are swapping conventional festive outfits with fashion-forward fusion choices this season.

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This Diwali Season it's all about Elegance for me!

Blogger Riya Jain's effortless style has many fans. Her sartorial inclinations are for all silhouettes that spell easy elegance. The season being just right for some cool layering, Riya chooses to pair a pristine white dress with delicate gold at the edges and red highlights on the front, with a black overlay jacket. The chunky silver jewellery she wears, finds a design echo in the tribal embroidery on the jacket - all flowing beautifully, while complimenting her slight frame. Nude heels complete the pretty picture.

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KARVA CHAUTH: A CELEBRATION!

The festival where married women fasted and prayed for the long life and wellness of their husbands, is today a joint celebration of one of the most precious bonds of humanity - the relationship between man and wife. With auspicious henna on her palms, dressed up in finery, often a gift from her husband, she looks to the moonrise, in prayer and gratitude. And he is right beside her, looking on with pride and happiness, a prayer on his lips too...

 

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'Spoilt for choice at Max!'

Popular blogger Aakriti loves shopping with her mother. Come the festive season, mother and daughter find themselves happily indulging their inner shopaholic. When they dropped into the Max Fashion store, her mother was delighted with the many choices, and ended up filling up her cart quickly! Daughter, the fashion savvy Aakriti, too found much to delight her. Check out the beautiful festive dress she wears here. The fall, the charmingly festive print – inspired by traditional motifs – the shade of red, so celebratory, had the blogger enthralled.

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DUSSEHRA: ALL THINGS BRIGHT & GOOD!

A time for celebration across the country… While in the south, the Goddess Chamundeshwari is said to have vanquished the evil Mahishasura, in the east, it is Goddess Durga who is worshipped as the destroyer of evil. In the north, it is believed that it was at this time that Lord Ram defeated the demon king Ravan of Lanka… Legends of grandeur, of bravery, of goodness abound. There’s no better time to dress up, revel in fineries, and spend happy times with family and friends even as you bow in thanksgiving to the Almighty for the blessings you have in your life… 

 

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SUN YELLOW, SO FESTIVE!

'The yellow dress, my pick from Max Fashion, is simple and yet so elegant that I didn’t want to accessorise it too much – I just didn’t want to take any attention away from it!' says popular blogger Mehak Ghai. Being a fashion blogger, she always makes sure she's turned out in style. Though her blog is mostly about street style, she just couldn't resist this striking Indo-Western dress from Max Fashion.The golden motifs all over the dress adds just the right festive touch, perfect for the season! Check what the blogger has to say about her experience at the Max Fashion store…

 

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Biker Style in Ladakh

There’s no better time to visit one of India’s most beautiful attractions than now – also the time when the Ladakh Festival happens in Leh. As you soak into the singular pristine charm of the region and enjoy a closer view of the local culture and communities, we are here to make sure you are fashionably geared for every part of your trip. With biking a hot favourite among travellers to Ladakh, pack your luggage with the trendiest travel styles for the season.

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FASHION WEEKS: GET INSPIRED!

Bigger, brighter, better! As September gets going, fashion’s biggest names take to the runway with fab new designs for SS18. Kick starting the month-long party, the New York Fashion Week (NYFW) gave us our first look at the new colours and 'it' silhouettes of the forthcoming season. London, Milan, Paris and the rest of the world take up the trail to set the ramps ablaze. The trends of style to happen across the forthcoming season are already in the air...

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JUST RIGHT FOR THE SEASON!

Celebrate the passing of seasons, the end of summer, the rains! There is no better way to celebrate then to give our wardrobes an update...The latest Autumn collection from Max Fashion is an overload of fun with beautiful Indian embellishments and cheerful colours paired with sexy Western silhouettes. Get inspired by how blogger Shabnam Fathima styles her outfit - a charming combination of two separate pieces that come together to create the perfect conversation ensemble. The wonderful detailing in the little touches of embroidery, add interest.

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